1940s-fashion

 

I’m thrilled to announce that as of August 29, 2013 Vintage Powder Room has joined Los Angeles Magazine’s style blog, THE CLUTCH!

Please look for VPR there, and new posts coming to this page soon too.

Best,

Joan

 

It’s been too long since we last visited Anne Rodman’s 1939 beauty advice book, “Lady, Be Lovely”.  I decided to turn the page today and see what my favorite beauty authority would have in store.  I was delighted to find information on how to have beautiful bosoms, back, and shoulders.  

  

Anne makes a case for plastic surgery for a woman’s breasts but only if, as she states, it is absolutely necessary.  Her preference is for an uplifting brassiere. Things don’t appear to have changed much since the publication of “Lady, Be Lovely” — women are still pursuing pefect breasts. I believe that Anne would approve of Dita Von Teese’s choice of underpinnings and, like the rest of us, be envious of her incredible form. 

Dita Von Teese in a Wonderbra

 

 And what about the “…youthful contour, after the manner of the Balinese maidens” Anne mentioned? Below are “Two Balinese Maidens” by Theo Meier, and I’d say that “youthful contour” is an understatement. 

Two Balinese Maidens by Theo Meier

Two Balinese Maidens

 

In the 1930s a beautiful back was crucial if a woman wanted to follow the trend in evening gowns.  Bette Davis looked stunning in her frock.  She had the back and shoulds to make the most of it.

Bette Davis

 

According to Ms. Rodman, a woman could achieve a beautiful back by stretching backward over a hassock. 

 

Now, according to a woman’s magazine, we can have a ball! 

 

I’ll see you at the gym!

According to Anne Rodman, no matter what your figure you MUST exercise. I couldn’t agree more. In fact tomorrow morning I’ll be at the gym for a spinning class, followed by Pilates.

If I’m not symmetrical, it’s not for lack of trying.

Health spas and liquid diets aren’t new phenomenons, so it isn’t surprising that Anne Rodman would spend a few paragraphs on them.

I think a few days at a Milk Farm are exactly what I need.

Most of the celebrities who have appeared on “Dancing with the Stars” have said that they’ve lost weight. Anne Rodman, author of “Lady, Be Lovely”, knew as much in 1939.

Here’s what she had to say about dancing your way to beauty.

So, ladies, get up off of the sofa and shake it!

When I’m not writing about women, I’m reading about them; so, I was delighted when I received the latest catalog from ReadInk entitled: “Skirts, in Jackets”.

I’ve been poring over it for days now and there is so much to see (and desire). There are books from different eras covering topics ranging from flappers to girl gangs in the 1950s. As a woman who has purchased books strictly for their dust jackets, I’m having a difficult time deciding which of the glorious tomes I want to have grace my nightstand.

Oh, and the titles are simply amazing — “Ladies of the Evening”, “Women in the Wind”, “Yesterday’s Sin”. 

Sigh.

You may order a hard copy of the catalog and/or view it online. Don’t wait — these are some restless dames!

 

 

 

 

Okay, ladies, drop the bon-bons and step away from the extra helping of pie. I know, it’s holiday time and everyone seems to ignore their diets in favor of partying; but I don’t think that Anne Rodman, author of “Lady, Be Lovely, would approve.

Instead of packing on those extra 5-10 pounds this season, focus on your ideal figure and you will begin the new year svelte and gorgeous!

Here are a few tips for attaining, and maintaining, your ideal figure.

 

See, your mother was right — Stand Up Straight!

 

So, to sum up, don’t eat between meals, and beware those frequent bridge luncheons and cocktail hours! As Anne says, “…you cannot eat as a lumberjack, and still keep slim!”